Just as businesses compete to win customers, cities compete for businesses that contribute to a stable tax base and help create a vital economy for residents. The City of Richmond chose Brand Design to lead an all-points marketing campaign aimed at attracting businesses to the city. The effort included print collateral, website design, ads, and sales presentations for trade shows. On the print side, we created a custom folder, a capabilities brochure, and one-page inserts profiling successful Richmond businesses. Brand Design also designed and developed a Flash commercial called "A View of Richmond", which is distributed as a CD in the folder package and can also be seen online.